Guy Tang Mydentity Demi-Permanent Hair Color in 1A Ash delivers a deep, cool-toned black with a smoky ash reflection. The vibrant, long-lasting demi-permanent formula deposits rich tone and shine while being gentler than permanent color.
Shade 1A — deep black with a cool ash reflect
Demi-permanent, deposit-focused formula
Rich, long-lasting tone with glossy finish
2 oz tube for easy, precise application
Perfect for anyone who wants dramatic depth without warmth, 1A keeps dark hair looking cool, dimensional, and glossy. The creamy 2 oz formula mixes smoothly and applies with precision, delivering the professional-quality results colorists expect from the Mydentity line. Mix with the recommended Mydentity developer and complete a strand test before full application.
